I found myself browsing through Hel-Looks last night, all the way to the days when the streetstyle site opened back in 2005. I flick through other streetstyle sites occasionally, but Hel-Looks has a special place in my heart these days. I used to be amused by it: the people's styles there tend to be weird, sometimes outrageous, even unflattering. I have found intense appreciation for Hel-Looks recently. I really miss seeing people on the street wear clothes that are different.
Okay, so perhaps some of the cool hipsters on Hel-Looks only got dressed for a crazy party, and some of them do seem a little pretentious in the little interview that accompanies every picture. But I love the fact that Hel-Looks is not like other streetstyle sites, where it seems that every person is trying to channel the latest trends or the It-shoes of the season. Say what you like about the personal styles of these people, but at least they are doing something that makes me smile.
Hel-Looks also makes me miss Helsinki, in a good way. I sometimes forget that in the midst of the armies of teenagers and young adults who wear leggings as pants and jersey tunics as dresses, there are interesting subcultures and plenty of people in Helsinki who have a unique personal style. Sometimes it might look forced, but that is okay. At least everyone doesn't look the same. I miss Helsinki. The summertime pictures - they go straight to my heart. The way the sky is blue like nowhere else, how you can tell that people don't quite know what to wear because they are so used to cold weather.
This picture is my current favourite. It was probably taken at an outdoor music event. I love the girl's hair, the Ramones t-shirt teamed with the plaid shirt, the boots, the green of her trousers and the park, the simplicity of the whole image.
All pictures: Hel-Looks